Author: | Radim Malinic |
publisher : | Brand Nu Ltd |
ISBN 10 : | 0993540031 |
ISBN 13 : | 9780993540035 |
page Number : | 256 |
file size : | 27 MB |
Description:
The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved.
Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.